Ford to return to WRC 2028!

October 1, 2026

Ford is returning to the FIA World Rally Championship as a full factory team from 2028 – and we couldn’t be more excited.

Ford has officially announced its return to the World Rally Championship (WRC), marking the beginning of an exciting new chapter for the Blue Oval and its long-standing connection with rallying.

From 2028, Ford Racing will compete as a full factory-backed team in partnership with M-Sport, bringing Ford back to the highest level of the WRC for the first time since 2012.

For Ford, rallying is about much more than competition. It has played a major role in the development of some of the brand's most exciting and memorable performance cars over the past 50 years, and Ford says its return to the WRC will help shape the next generation of European road cars.

Speaking about the announcement, Ford Europe President Jim Baumbick highlighted the unique connection between rallying and the cars customers drive every day – with the performance, engineering and technology developed for competition helping to influence future Ford vehicles.

A new generation of rally-bred Fords

Ford's return comes at an exciting time for the brand, with a new generation of vehicles being developed for the European market.

The company has said that the performance and technical expertise gained through WRC competition will help shape future passenger vehicles, with rally-inspired electric and hybrid models forming part of Ford's European product strategy.

It's a philosophy that has always made rallying special – taking technology developed for some of the world's toughest roads and using it to create cars that are exciting and capable on the road.

A proud history – and an exciting future

Ford has a hugely impressive history in the World Rally Championship, with 94 WRC rally victories and three manufacturers' championships to its name.

Now, with Ford Racing returning as a full factory team and M-Sport continuing its role as Ford's long-standing rally partner, a new chapter is about to begin.

At Auto Boland Ford, we're incredibly excited to see Ford return to the WRC.

For generations of Ford enthusiasts, rallying has been part of what makes the brand so distinctive. From legendary rally cars of the past to the performance and technology found in today's Ford range, that competitive spirit continues to influence the cars we drive every day.

With Ford's factory return beginning in 2028 and a new generation of rally-bred vehicles on the horizon, there is plenty for Ford fans to look forward to.

The Blue Oval is heading back to the stages – and we can't wait to see what comes next.